Kuva aho ubwiherero bw’ubwiherero bugaragara mu 2015, inganda z’ubwiherero bw’Ubushinwa zikomeje kwiyongera cyane.Uyu mwaka, nubwo umuvuduko ugereranije no gukura, uracyakomeza kwiyongera kabiri.AVC (AVC) kumurongo wa interineti yerekana amakuru yose yerekana ko muri Mutarama-Nzeri 2023, igurishwa ry’ibicuruzwa by’ubwiherero bw’ubwenge byari miliyari 4.33, byiyongereyeho 16.2% umwaka ushize;igipimo cy’ibicuruzwa cyari miliyoni 1.973, cyiyongereyeho 28.0% umwaka ushize.Isesengura ry'inganda
Urebye uyu mwaka, isoko ryubwiherero bwubwenge ryerekana ibintu byinshi bigaragara:
1, ubwenge bwubwiherero bwubwenge kugarura, ubwenge-muri-umwe bukomeje kuyobora kuzamuka
AVC kumurongo gusunika amakuru yose yerekana ko muri 2023 Q3 ifite ubwenge-imwe-imwe imashini igurisha kumurongo kugurisha miriyari 1.0, byiyongereyeho 20.8% umwaka ushize;ibicuruzwa bingana na 493.000, byiyongereyeho 71.2% umwaka ushize.2023 Q3 icyicaro cyubwiherero bwubwenge kugurisha kumurongo kugurisha miriyoni 170, byiyongereyeho 8.1% umwaka ushize;ibicuruzwa bingana na 133.000, byiyongereyeho 16.2% umwaka ushize.Isoko ryubwiherero bwubwenge ryahindutse ryiza umwaka-ku-mwaka, kandi gukira biragaragara.Ubwenge bwa bose-muri-imwe yimashini ikomeje gukomeza iterambere ryinshi, kandi inganda muri rusange zerekana iterambere ryikubye kabiri.
2, imiyoboro igenda igaragara, ubwenge bwuzuye-muri-imwe imashini jittery e-ubucuruzi bwagize uruhare runini kurushaho
AVC (AVC) amakuru yo gukurikirana kumurongo yerekana ko kugurisha ibicuruzwa byubwenge bwa mashini imwe-imwe muri e-ubucuruzi muri Mutarama-Nzeri 2023 bigeze kuri 18%, kandi intebe yubwiherero bwubwenge iracyiganjemo ubucuruzi rusange bwa e-bucuruzi.
Ibi ahanini biterwa nibintu bibiri.Ku ruhande rumwe, ugereranije na e-ubucuruzi rusange, igiciro cyikigereranyo cyimashini zose-imwe-imwe muri e-ubucuruzi bwa jitteri ifite ibyiza bigaragara.Kandi itandukaniro mugiciro cyibiciro byubwiherero bwubwubatsi mubigo bitandukanye bya e-bucuruzi ntabwo ari binini.Ku rundi ruhande, ukurikije icyerekezo cy’ibicuruzwa bikuru, muri Mutarama-Nzeri 2023, kugurisha TOP3, TOP5, na TOP10 kugurisha intebe y’ubwiherero bw’ubwenge muri e-ubucuruzi bwa Jitterbug bingana na 81%, 89%, na 96% , kimwe, hamwe na monopole yo hejuru yagabanije kwinjiza ikirango.
3, imikoreshereze ikunda kwibumbira hamwe no kwitonda, ibyiciro bibiri byiciro igice cyo kumanuka biragaragara
Yibasiwe n'iki cyorezo, mu myaka yashize, abaturage bibasiwe cyane n'ingaruka zo kurya.Yerekanwe mubikorwa byubwiherero bwubwenge, ubwenge bwimashini-imwe-imwe, ibiciro byubwiherero bwubwenge byagabanutse cyane.Muri byo, izamuka ryigiciro cyibiciro byubwenge byose-muri-imwe imwe munsi yu Yuan 1500 biterwa ahanini nuburyo bwo guhinduka mubirango bikuru, kugurisha ubwenge kumurongo kuri interineti kugurisha imashini kuva muri Mutarama kugeza muri Nzeri uyu mwaka TOP10 ibirango, hari ibirango 2 bifite impuzandengo yikigereranyo kiri munsi yu 1500, ugereranije nigihe kimwe cyumwaka ushize, hariho ikindi gishya.Byongeye kandi, kwiyongera k'umubare wa e-ubucuruzi bwa jitteri nabyo ni ikintu gikomeye.Ikigereranyo cyubwiherero bwubwenge buke buhendutse nabwo bwiyongereyeho gato.
Igihe cyo kohereza: Ugushyingo-13-2023